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A Public Private Partnership: How to increase Whole Grain Consumption for the benefit of public health


Rikke Iben Neess serves as the campaign manager for Danish Whole Grain Partnership. Through the presentation, she shows us how the Partnership bridges the gap between national administration and commercial partners by multiple means. With great achievement on promoting whole grain food, she also made a statement on how to build up a well-performed public private partnership.

Reference
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